#feedingfeed
O primeiro feed do Instagram que realmente alimenta.
O abandono animal é um problema para o qual o Lidl Portugal tem vindo a sensibilizar a sociedade ao longo de quase 10 anos. Nesse sentido, o Lidl, em parceria com a Animalife, lançou a campanha “Feeding Feed”. Agora a partilha de fotografias de cães e gatos a comer contribuirá para que outros de famílias carenciadas. Por cada partilha, o Lidl contribuirá com ração Orlando e Coshida para a alimentação desses quase 1900 animais, de cerca de 500 famílias.
Animal abandonment is a problem that Lidl Portugal has been making society aware of for almost 10 years. In this sense, Lidl, in partnership with Animalife, launched the “Feeding Feed” campaign. Now sharing photos of dogs and cats eating will help others from needy families to eat too. For each share, Lidl will contribute Orlando and Coshida feed to feed these almost 1900 animals, from around 500 families.
The first Instagram feed that actually feeds.
Animal abandonment is a problem that Lidl Portugal has been making society aware of for almost 10 years. In this sense, Lidl, in partnership with Animalife, launched the “Feeding Feed” campaign. Now sharing photos of dogs and cats eating will help others from needy families to eat too. For each share, Lidl will contribute Orlando and Coshida feed to feed these almost 1900 animals, from around 500 families.
Agência: Mustard Lisboa - Dir. de Criação: André Mota - Copywriter: Ruben Villaça - Dir. de Arte: Adriano Morais